What I learn from Google Analytics Academy
Hello Friends,I have just completed Google analytics course for beginner from google analytics academy.I have also get certificate of that.
So What I have learned from it?
I Learn the basic features of Google Analytics including how to create an account, implement tracking code, analyze basic reports, and set up goals and campaign tracking.
Who can take this course?
There is no bar for this course.Who want to learn about how google analytics track the data,how can we increase our website traffic, from where users are coming to our website etc. can go for this course.It will also help to those who want to start their career in digital marketing.
So this course have 4 units and all units have one assessment.Here is the overview of units.It takes max 2 days to complete.In those days you have brief idea about below things.
Unit 1: Introducing Google Analytics
- Lesson 1: Why digital analytics?
- Lesson 2: How Google Analytics works
- Lesson 3: Google Analytics setup
- Lesson 4: How to set up views with filters
Unit 2: The Google Analytics layout
- Lesson 1: Navigating Google Analytics
- Lesson 2: Understanding overview reports
- Lesson 3: Understanding full reports
- Lesson 4: How to share reports
- Lesson 5: How to set up dashboards and shortcuts
Unit 3: Basic Reporting
Unit 4: Basic Campaign and Conversion Tracking
- Lesson 1: Measuring Custom Campaigns
- Lesson 2: Tracking campaigns with the URL Builder
- Lesson 3: Using Goals to measure business objectives
- Lesson 4: Measuring AdWords campaigns
- Lesson 5: Course review and next steps
It’s necessary to get 80% percentage in every assessment.
My take on it
If someone who is interested to make career in marketing they can go for course.It’s awesome.
